How Alpine Roofing uses Zapier to make sure nothing slips through

A single roof can be a $30,000 job. That makes a missed request from a new customer one of the most expensive mistakes a roofing company can make, and with “hundreds of small tasks going on” in every job, as Ben Beckett puts it, there’s no shortage of chances to make it. Ben is the co-founder and co-owner of Alpine Roofing, and for about as long as the company has been around, his answer to avoiding those mistakes has been Zapier.