With hundreds of movies and TV shows added to streaming services each week, viewers have more to watch than ever. Yet great content still goes unwatched. Across live TV, sports, streaming apps and other sources, the abundance of choice can create decision fatigue, making it harder for viewers to find the content they are most… Continue reading The Science of Helping Viewers Discover What They Love The post The Science of Helping Viewers Discover What They Love appeared first on Xperi .