The future of the ecosystem: Good judgment in the age of vibe coding

Ketan Kittur, Xero’s VP Product — Core Accounting, on AI prototyping and where human expertise still matters most In our last article , Jon Bell, Xero Developer’s Principal Product Designer, argued that the traditional labels of “designer” and “developer” are blurring, replaced by a new kind of creator he calls the “builder.” If the roles of design and engineering are blurring, what about the person who sits between them? The product manager. We sat down with Ketan Kittur, Xero’s VP Product — Core Accounting, to find out.