UNIVERSAL MUSIC GROUP AND HOOK PARTNER TO EXPAND LICENSED FAN CREATIVITY ACROSS SOCIAL MEDIA

Universal Music Group and Hook Partner to Expand Licensed Fan Creativity Across Social Media Groundbreaking framework for licensed UGC across social media gives fans new ways to create while giving artists and rightsholders greater control and compensation Two-year collaboration built new model with learnings … more The post UNIVERSAL MUSIC GROUP AND HOOK PARTNER TO EXPAND LICENSED FAN CREATIVITY ACROSS SOCIAL MEDIA appeared first on UMG .