Aleksandr Bajev, Marketing Producer at Playrix, talks with the Unity team about how the mobile gaming company uses Unity Ads to grow its titles. The interview covers how Playrix scales Township and drives revenue using Unity’s growth services, including the D28 IAP ROAS optimizer powered by Unity Vector.
How Playrix is growing Township with Unity Ads' D28 IAP ROAS optimizer
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June 15, 2026
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unity