“A diamond is forever” is a phrase that has lived on, well… forever! It’s actually a very clever marketing slogan and one of the most influential advertising campaigns ever created by De Beers in the 1940s.
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Contact us“A diamond is forever” is a phrase that has lived on, well… forever! It’s actually a very clever marketing slogan and one of the most influential advertising campaigns ever created by De Beers in the 1940s.