Real-time TV analytics company TVbeat plans service launch with flagship Telekom Austria Group subsidiaries Vipnet and Mtel

LONDON – 25 th March 2015 TVbeat,a real-time TV audience measurement company will launch their service with twoleading operators, VIPnet in Croatia and Mobiltel in Bulgaria. The partnershipmeans that both platforms will be able to measure their content performance and understand trends with granular data on viewing behaviour provided by TVbeat, live and on-demand. Vipnet’s Adrian Ježina, CTO said: “Vipnet is innovation leader in the telecom market in Croatia and was one of the first European mobile operators that become convergent, thus completing its transformation process into a company that