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Toy Manufacturer Partners with TripleLift and Flywheel to Increase New-to-Brand Traffic

calendar_today March 3, 2026 person srose@triplelift.com domain triplelift

BACKGROUND A popular toy manufacturer partnered with TripleLift through Flywheel to increase New-to-Brand traffic for their children’s toys. This brand was looking to reach untapped audiences and utilized TripleLift’s premium curated deal inventory to do so. TripleLift was a strategic partner due to the unmatched ability to reach and convert audiences beyond competitor reach.

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