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Seven in 10 Insurers Say They Deliver Personalized Experiences; Fewer Than Half of Consumers Agree

calendar_today June 18, 2026 person domain transunion

A new TransUnion (NYSE: TRU) study reveals a significant gap between insurers’ perceptions and consumer experience. While 70% of insurers say they deliver personalized experiences, only 43% of consumers agree. The disconnect is even more pronounced among Gen Z, with just 32% reporting personalized experiences.

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