Artificial intelligence has transformed digital product development: technology is no longer the main bottleneck; rather, it is people’s ability to adapt, learn and make informed decisions. AI enables us to accelerate discovery, development and deployment, but it shifts the human role towards oversight, context and accountability, redefining the way we innovate, create value and serve the customer. The post AI is redefining how we build products: the new limit is no longer technology – it’s us appeared first on Telefónica .