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AI doesn’t turn into a service on its own: how partnerships drive its actual delivery to the customer

calendar_today July 13, 2026 person luciaclemares domain telefonica

Artificial intelligence does not automatically become a useful service for the user. Its actual adoption depends on strategic partnerships that enable technological capabilities to be transformed into simple, secure and scalable experiences. In this process, telecoms companies play a key role as orchestrators, bringing together innovation, partners and genuine customer needs.

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