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WHAT THE DATA SAY: 42% of Americans still rely on previous generations for financial support

calendar_today June 11, 2026 person Meghan Curtis domain stagwell

By: Ray Day CONTACT: Ray Day ray.day@stagwellglobal.com We wanted to share our latest consumer and business insights, based on research from Stagwell and Allison Worldwide . Among the highlights of our weekly consumer sentiment tracking: PARENTS ARE STILL PAYING THE BILLS Many Americans still depend on family support, and 1 in 5 doubt they ever will become financially independent, according

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