How AI is applied across API Evangelist and APIs.io. Read my AI disclosure →
API Evangelist API Evangelist
Discovery
Learnings
Guidance
Toolbox
Alignment
API Evangelist LLC

What is connected TV advertising? Benefits & how it works

calendar_today September 21, 2026 person diegopineda domain stackadapt

TL;DR: What is CTV advertising? With the rise of streaming services and internet-enabled devices, viewers are increasingly ditching traditional linear TV and watching their favorite shows, movies, and live sports on demand through connected TV (CTV). According to EMARKETER, CTV ad spend will surpass that of linear TV for the first time by 2028, accounting […] The post What is connected TV advertising?

open_in_new Read original post