You start a podcast on YouTube by going to Content, then Podcasts, inside YouTube Studio. From there you either build a new podcast from video episodes you upload and organize into a playlist, or you import an existing audio show by submitting its RSS feed. YouTube treats both the same way once they’re live: a podcast on the platform is really just a playlist marked with the podcast designation, and that designation is what makes it eligible for YouTube Music and the dedicated Podcasts tab on your channel.