Face-to-face trust in a screen-to-screen era

Fifty years ago, banking wasn’t convenient, but it was highly trustworthy; it would take a vast conspiracy to spoof an entire banking branch. Modern banks’ owned apps could be classed as digital branches. They’re well used as transaction portals but don’t come near to offering the kind of brand experiences and messages customers used to […] The post Face-to-face trust in a screen-to-screen era appeared first on Sinch .