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How to Research Keywords in AI: A 6-Step Process for Finding Topics and Prompts Worth Targeting

calendar_today July 23, 2026 person Maayan Zohar Basteker domain similarweb

Keyword research assumes a query: a specific string of words with a measurable monthly search volume. AI search doesn’t work that way. When someone asks ChatGPT or Google’s AI Mode a question, the system breaks that question apart into a cluster of related sub-queries before it answers.

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