Sweepstakes KYC Was Always at the Wrong End of the Transaction

The regulatory pressure reshaping North American sweepstakes didn’t arrive as a single event — it accumulated over time. California’s Assembly Bill 831, signed by Governor Gavin Newsom last October and effective in January of this year, removed the state, which represents 17% of U.S. sweepstakes casino revenue, from the addressable market in one stroke. Attorney […] The post Sweepstakes KYC Was Always at the Wrong End of the Transaction appeared first on SEON .