The 2025 holiday season is unusually short, with just 27 days between Thanksgiving and Christmas. That’s 32 days down from 2024. That compressed window, combined with record-breaking consumer spending and early promotions, is great news for small businesses. But if you’re not ready to capture leads, answer inquiries, and deliver standout service around the clock, […] The post Holiday season readiness: answering service tips for SMBs in the holiday shopping window appeared first on Ruby - 24/7 Virtual Receptionists .