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How to Audit What AI Gets Wrong About Your Brand and Trace Each Error to Its Source

calendar_today October 16, 2026 person anita@rocksalt.ai (Anita Moorthy) domain rocksalt

TL;DR Use real buyer questions : Build your audit from questions buyers actually ask on sales calls, Reddit, and LinkedIn, about 5 to 10 per theme, not from invented prompt lists. Grade accuracy, not mentions: Run each prompt three to five times per engine and check the full answer against a verified fact sheet for product, pricing, and positioning errors. A mention count cannot tell you whether AI got your price right.

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