Shoppers trust AI recommendations more when they explain why

Reading Time: 3 minutes At a glance:  A shopper asks ChatGPT for noise-canceling headphones for an open office, under $300. One result explains why it fits: isolates low-frequency hum, weighs less than comparable models, includes a transparency mode for conversations. Another lists a name, a rating, and a price.  In a Rithum and Retail Dive survey of 1,046 U.S. […] The post Shoppers trust AI recommendations more when they explain why appeared first on Rithum .