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A new era of app performance for advertisers on Reddit

calendar_today May 20, 2026 person Staff domain reddit

Hundreds of millions of people come to Reddit to discover, compare, and decide what to invest their time and money in, making Reddit the #1 platform to inform a brand or product decision . 1 Over the last year, app advertisers on Reddit have scaled their campaigns and grown installs, with install volume up 129% in the past year alone. 2 Third-party research points to the same trend, showing Reddit-driven users tend to be higher quality, spend more time in-app, and deliver stronger retention and LTV over time.

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