75% of Americans say they would lose trust in AI shopping if results were sponsored

SUSSEX, Wis., April 13, 2026 — Quad/Graphics, Inc. (NYSE: QUAD), a marketing experience company that solves complex marketing challenges for its clients, and The Harris Poll today announced the results of a new national survey revealing widespread consumer distrust for sponsored results in agentic AI shopping platforms. “The New Rules of Retail Trust in … The post 75% of Americans say they would lose trust in AI shopping if results were sponsored appeared first on Quad .