How we Async: Why great internal comms has nothing to do with work

Most companies think they have a communication problem, but what they actually have is an authenticity problem. According to a 2024 study by USC Annenberg School for Communication and Journalism and Staffbase , fewer than one in three employees are very satisfied with the quality and amount of internal communication they receive. Meanwhile, 80% of leaders believe their internal communications are clear and engaging, while only 50% of employees agree.