In-car technology and connected car services have shifted from being a minor buying consideration, to one of the key factors affecting which vehicle drivers choose, in particular for younger generations of vehicle buyers, who more typically value technology ahead of all other vehicle specs and features. Usability and seamless integration are two core elements that must be addressed to ensure that connected services offer real value to drivers - without being distracting or causing a safety risk.
Safety and convenience: maximising connected car services with Mitsubishi Electric Automotive America
calendar_today
March 5, 2025
person
duncan.licence@parkopedia.com (Duncan Licence, Head of Automotive & Data)
domain
parkopedia