CES 2025 - Automotive suppliers take centre stage

Automakers have had a significant presence at CES for many years now, but in 2025 it’s the large automotive suppliers that are most visible in the important ‘West Hall’, with a number of automakers bypassing the show in light of a challenging automotive period. However, this didn’t keep large OEMs, such as BMW, Honda and Hyundai from attending and making new tech announcements this year. With connected cars making up an ever-increasing proportion of the new car market - now reaching up to 70% in some regions - and in-car services getting ever more sophisticated, the services and products presented at CES are likely to be visible in cars on global roads sooner than expected. Other show debuts outside of automotive, included an AI robot turtle for measuring water quality, a handbag-mounted furry AI creature that turns its head to “recreate people’s joyful experiences” and an electronic spoon for making food taste saltier, but let’s get back to cars… Parkopedia CES 2025 roundup With new cars becoming ever more connected, CES is an increasingly important event for Parkopedia, as we continue to play a central role in supporting seamless in-car services and leading conversations globally around the future of mobility. Parkopedia once again featured heavily across CES 2025, hosting our ‘sell-out’ Breakfast Briefing event at The STRAT Tower, centred around a panel of accomplished industry experts, discussing how to enhance the EV ownership and charging experience, followed by industry networking, high above the skyline of Las Vegas. The team also presented live in-car multi-tariff EV charging demos and API integrations, alongside partners Valtech Mobility and KPIT, hosted clients and partners from our dedicated meeting suite and recorded several engaging podcasts and media interviews during the show, which will be shared shortly.