Sharon Arthofer is the Founder and CEO of SIP Fresh Juice, a rapidly growing beverage concept built around handcrafted fresh fruit drinks, smoothies, and customizable beverage experiences. A longtime franchise and retail veteran, Sharon was also one of the earliest franchisees of Wetzel’s Pretzels and helped support the brand during its … The post Sharon Arthofer of SIP Fresh Juice on Turning Samples Into Loyal Guests appeared first on Ovation Up .