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Building the Handmade World of Oura’s Latest Brand Campaign

calendar_today October 8, 2026 person Oura Team domain oura-ring

Launching October 8, Oura’s latest brand campaign eschews AI; instead, it features a world crafted entirely by hands, for hands—centering and celebrating Oura Ring 5, the world’s smallest smart ring. For Oura’s fall brand campaign, Wear Your Best Life, we created a miniaturized city at one-tenth scale, complete with working trains, remote-controlled cars, and fully functioning […] The post Building the Handmade World of Oura’s Latest Brand Campaign appeared first on The Pulse Blog .

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