I cried at a marketing presentation once. Twenty-something, bad coffee, someone else’s work on someone else’s screen. The room fluorescent and forgettable. And something in it found me anyway, reached right through the slide deck and pressed on a place in my chest I did not know was open. I have been chasing that feeling ever since. Something crystallized in me that day. The kind of crystallization that does not ask permission and does not reverse. It metamorphosed into the marketer I am now.