Email capture: Best tools, forms, and tactics for ecommerce

According to Omnisend’s data, ecommerce merchants generated an ROI of $79 for every dollar spent on email marketing in 2025. To achieve similar returns, you need email capture, which means collecting visitors’ email addresses through signup forms, popups, landing pages, and incentives.  This helps your ecommerce store turn visitors into subscribers you can market to… The post Email capture: Best tools, forms, and tactics for ecommerce appeared first on Omnisend Blog .