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Why understanding the AI-native CRM spectrum closes the gap on real results

calendar_today July 21, 2026 person Will Gordon domain nutshell

Here’s an important statistic to consider: According to McKinsey’s State of AI 2025 Report, 88% of companies utilize artificial intelligence (AI) in at least one function of their business. However, just 39% of these companies experience measurable impacts from AI at the enterprise level. That means there’s a considerable amount of financial investment into AI […] The post Why understanding the AI-native CRM spectrum closes the gap on real results appeared first on Nutshell .

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