How to Use AI in Your CRM to Sell Smarter, Not Harder

A study done by Salesforce in 2022 found that sales reps dedicated only 28% of their week to selling. The other 72% of their time is spent on admin, research, data entry, and coordination. The study highlights a serious issue for sales teams. Fortunately, the solution may already exist inside their CRM system: AI. In […] The post How to Use AI in Your CRM to Sell Smarter, Not Harder appeared first