First and foremost: local businesses belong on Nextdoor Local businesses are part of neighborhoods, and helping them thrive on Nextdoor has been one of our biggest priorities this year. In 2026, we’ve made Business Pages more prominent and easier to use, we’re revamping our annual Faves Awards program that will go live this Fall, and we’ve made businesses more discoverable. Today, we’re going deep into another piece of that work: an update to our self-promotion policy.