Integrating Netflix’s Foundation Model into Personalization applications

Authors: Divya Gadde , Ko-Jen Hsiao , Dhaval Patel and Moumita Bhattacharya The motivation for building the Netflix Foundation Model for personalization was laid out in this previous blog post. The Netflix homepage is powered by several specialized models and it requires significant time and resources to maintain and continue innovating on these individual models. Therefore, we decided to centralize member preference learning and have one powerful model learned from comprehensive user interaction histories and content data at a large scale and have this model distribute its learnings to other