How NeoCurrency, NPC, and the Ipsos KnowledgePanel Are Modernizing Survey Engagement

For decades, mailed surveys have relied on a simple motivator: put a couple of crisp dollar bills in the envelope and watch response rates rise. More recently, that approach evolved to making the dollar bills visible in the envelope window, an effective way to increase response rates. Showing the cash through a windowed envelope proved […] The post How NeoCurrency, NPC, and the Ipsos KnowledgePanel Are Modernizing Survey Engagement appeared first on NeoCurrency .