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Matt Talks: Why wellness tourism is reshaping how hotels make money

calendar_today September 16, 2026 person @Sarah.Masterton-Brown Sarah.Masterton-Brown domain mews-com

Hotels used to treat the spa as an afterthought, something guests sorted out after check-in if there was space left. That’s changed. In the latest Matt Talks, Matt Welle sits down with Steve Porter, co-founder of Trybe, spa and wellness booking software now used across 450+ properties in 45 countries.

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