Big Idea Ventures and Mars Petcare select three startups for the 2026 Next Generation Pet Food Program In collaboration with AAK, Bühler, Givaudan and Ingredion, the program advances innovative proteins, fats and oils intended to reduce the environmental footprint of pet food ingredients. New York, NY (September 29, 2026) — Big Idea Ventures and Mars Petcare, together with partners AAK, Bühler, Givaudan and Ingredion, have selected three startups for the 2026 Next Generation Pet Food Program.