Niels Holtrop awarded prestigious NWO Vidi grant

Niels Holtrop awarded prestigious NWO Vidi grant 23 October 2026 harriet.hazell… Fri, 10/23/2026 - 08:36 Together with three other Maastricht University researchers, Niels Holtrop, associate professor at the School of Business and Economics (SBE), has been awarded a prestigious Vidi grant from the Dutch Research Council (NWO). The grant, which totals €850,000 across the four researchers, will enable him to further develop an innovative line of research examining the relationship between mental health and consumer behaviour, and to build a research team of two PhD students around this topic. Me