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From Flood Stories to Flood Action: How can storytelling help us prepare for flooding?

calendar_today October 12, 2026 domain loughborough

From the 12th October, the Environment Agency is running its annual Flood Action Week campaign to highlight the risks of flooding, and to encourage people to take action. Dr Katie Parsons and Professor Michael Wilson explain how storytelling could be a different strategy to help people take more action towards flooding.

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