What We Do Custom Data Enrichment at a Glance The Custom Data Enrichment team provides tailored data qualification and tagging services on top of the standard LaunchMetrics platform offering. When a client’s measurement needs go beyond what the platform delivers out of the box, this team steps in to ensure every relevant media clip is accurately categorized, labelled, and delivered to specification. The team currently manages a range of active projects across different industries and channels — including print, online, and social media — each with its own tagging logic, delivery cadence, and q