Inside Jumia's Bet on Young African Entrepreneurs

Every July, World Youth Skills Day turns global attention to a simple but urgent question: how do we equip young people with the practical tools to build their own livelihoods? Nowhere is that question more pressing, or more actively being answered, than in Africa, home to the world’s youngest population and a fast-growing digital economy still finding its footing. For Jumia, one of the continent’s largest e-commerce platforms, the answer has taken the shape of a quiet but sustained…