JOLT and BMW launch Australia’s first vehicle-triggered digital out-of-home ad takeover – reaching EV drivers and broadcast audiences

National campaign leverages first-party data, real-time advertising and contextual, dynamic creative to deliver precision targeting at scale JOLT, Australia’s digital-out-of-home and electric vehicle charging network, has announced a media-first innovation, as part of a high-level strategic partnership with BMW, delivering the first-ever vehicle-triggered digital out-of-home (DOOH) ad takeover. The Australian-first DOOH campaign, developed alongside media […] The post JOLT and BMW launch Australia’s first vehicle-triggered digital out-of-home ad takeover – reaching EV drivers and broadcast aud