Customer Loyalty Strategy: Lessons From Rakuten and Angi

Key Takeaways Customers have more choices than ever—and fewer reasons to stick with a brand that lets them down. AI has accelerated that shift, making it easier to find alternatives and eroding the switching costs that once kept customers loyal out of habit. At Activate Summit 2026, Rakuten CMO Wendy Bergh and Angi Head of […] The post Customer Loyalty Strategy: Lessons From Rakuten and Angi appeared first on Iterable .