Strengthening App Review Guidelines against nonconsensual intimate imagery and bait-and-switch apps

The App Review Guidelines are a core part of the safe and trusted experience that the App Store strives to offer users around the world — and the foundation of that trust is clear standards that are consistently enforced. As outlined in our App Review Guidelines, pornographic material has long been prohibited on the App Store — this includes apps that generate nudity or sexually explicit imagery, such as “nudification” apps that create sexually explicit images of real individuals without their consent. Apps that host user-generated content are required to filter objectionable material, give us