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The affiliate partner program overhaul behind Tawkify’s 870% revenue growth

calendar_today July 24, 2026 person Kellie Davis, Affiliate and Influencer Marketing Editorial Director domain impact

Tawkify, the nation’s largest human-led matchmaking service, had a partner program that relied heavily on lower funnel traffic—a mismatch for a purchase this personal, considered, and high-value. Here’s how diversifying its partner mix and getting more out of impact.com’s platform drove 870% partner-driven revenue growth. The post The affiliate partner program overhaul behind Tawkify’s 870% revenue growth appeared first on impact.com .

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