Overcoming the nuisance call problem in France with Bouygues Telecom

Bouygues Telecom has launched a network-level nuisance call protection service powered by Hiya Protect Spam Analytics , making it the first operator in France to offer this type of protection without requiring customers to download an application. The deployment expands Hiya’s relationship with Bouygues Telecom, which launched Hiya Branded Call earlier in 2026 — making it the first French operator to give businesses verified caller identity at the network level. That deployment solved one half of call trust: recognizing legitimate callers.