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Amazon accused of rigging ad auctions to inflate prices in new suit filed by FTC and 22 states

calendar_today August 31, 2026 person Lisa Stiffler domain geekwire

State attorneys general and federal regulators have sued Amazon, alleging the tech giant deceptively inflated advertising prices by $20 billion through fake auction participants and hidden surcharges. Amazon denies the claims, arguing that its pricing structure reflects standard industry approaches and relies on ad relevance, boosting performance for advertisers. Read More

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