Individual fundraisers: how supporters raise money on your behalf (and drive more donations)

Individual fundraisers are supporters who create their own personal fundraising pages and raise money for your nonprofit from their friends, family, and coworkers. Each person tells their own story, sets a goal, and shares their page, while every gift rolls up into your central campaign. It is the building block of peer-to-peer fundraising , and it is one of the most effective ways to bring in donors you would never reach on your own.