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Ninth Circuit Rules That a Parodic Dog Toy Does Not Dilute the Jack Daniel’s Brand: What Trademark Owners and Parodists Need to Know

calendar_today August 5, 2026 person Melissa E. Scott domain fox-rothschild

On August 4, 2026, in VIP Products, LLC v. Jack Daniel’s Properties, Inc. , the Ninth Circuit vacated a permanent injunction barring VIP Products from selling its “Bad Spaniels” squeaky dog toy, a parody of the Jack Daniel’s whiskey bottle.

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