Heard on the Streets: Young Professionals Reveal How Gen Z Is Actually Using AI

In an evolving PR industry, young professionals are letting go of some traditional norms while holding on to key foundational principles as they enter the public relations workforce.One major shift these budding PR graduates and early‑career professionals are navigating is artificial intelligence. To explore their thought process, our intern Lilibet Kirwan hosted a panel discussion for Heard on the Streets, discussing how AI is reshaping the PR landscape for Gen Z.