How AI is applied across API Evangelist and APIs.io. Read my AI disclosure →
API Evangelist API Evangelist
Discovery
Learnings
Guidance
Toolbox
Alignment
API Evangelist LLC

How Clorox is using TikTok Shop to learn, innovate and grow

calendar_today July 8, 2026 person Nicole Tan domain clorox

Consumers today don’t always discover products the way they did a decade ago. Increasingly, inspiration, entertainment and shopping are all happening in the same place—and for Clorox, that presents an opportunity to learn, connect and innovate in new ways. In a recent Modern Retail feature, Rita Gorenberg, senior director of brand experience, shared how Clorox […]

open_in_new Read original post